Creative Direction

The SEO game: Should we play as business bloggers?
October 18, 2017

The SEO game: Should we play as business bloggers?

The histroy of SEO is a sort-of war ensued between the search engines and webmasters—a cat-and-mouse game with escalating stakes, namely egos and cash, and giving rise to a Search Engine Optimization industry. The fallout was a shady reputation, which is unfortunate. SEO has a serious and legitimate “White Hat” side. After all, Google still…

What is Branding? | Branding Sydney | Brand for Brands Agency
November 18, 2016

What actually is Branding?

Before we can start with what branding actually is, let’s understand what branding is NOT… Branding is not only a logo that your sign maker quickly “whipped up” because you needed a sign. Branding is not the product that you package up and sell in your retail store. And, branding is not only a piece of advertising or some type of marketing when…

Brands are Created by Customer Contact | Brand for Brands Agency
November 6, 2016

Brands are Created by Customer Contact

FACT: Your brand is created out of customer contact and the experience your customers have of you Brand for Brands Agency’s “Slim ‘n’ Trim Marketing” is a series of smaller, more frequent marketing and branding activities in place of the larger and more traditional style marketing campaign. It delivers the most impacting message to your audience, if you…

Is Your Branding Primed for Success? | Brand for Brands Agency
October 24, 2016

Is Your Brand Primed for Success?

FACT: A business based on BRANDING is, very simply, a business primed for success. At Brand for Brands Agency, our core business is based on ensuring that our clients have a brand that gives them a voice, are global, provide awareness and create recognition. Ensuring you have a brand that your customers relate to is more important…

The Power of Sponsorship | Corporate Branding | Brand for Brands Agency
September 27, 2016

Team Centrebet: The Power of Sponsorship

Corporate sponsorship has become an essential part of 21st century life. This relatively new below-the-line form of advertising has grown significantly more quickly than traditional methods since the late 1990s to become a fundamental part of many companies’ communication plans. Back in 2012, I completed Tough Mudder as part of Team Centrebet, which changed my…

Social Media | Digital Marketing Material for Peter Watson Art | Brand for Brands Agency
August 15, 2016

Social Media Tips for your Brand

As seen on The Signwriters Blog. With so many start-ups, solopreneurs and small business’ with non-existent budgets, it is crucial to market your brand by leveraging various social media channels. Online retailers (or e-tailers) and global brands have managed to do this successfully and still maintain control of their marketing budgets through branded exercises. We…