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Impactful Logo | Stella Gianotto, Branding Expert
September 30, 2018

As seen on the Australian Retailers Association (ARA) – Top ten tips for creating an impactful logo

Top ten tips for creating an impactful logo   25 September 2018   As world famous Tennis star Andre Agassi said “Image is EVERYTHING,” and it’s especially true when it comes to a business logo. As the cornerstone of any brand, a logo can effectively express a brand’s essence that’s more easily digested than a…

Authentic Brands | Branding Sydney
September 4, 2018

Get your branding right from the start

Numerous business in a start-up stage usually look to “save” money by cutting corners on branding, marketing and advertising. It may work in the beginning, then the business will hit a growth stage. At this point, if things are not right, it will be unbelievably pricey to redesign. You need to start from scratch with brand…

August 24, 2018

The 4 best ways to leverage your brand to get more sales

A successful brand that understands different ways to get more sales will see loyalty from their consumers in the form of repeat business, more sales. That’s how more sales are done! Every brand looks to innovate or become a leader in their market, but often don’t know exactly what it takes to get there. They…